13 HaAfarsek St.
Yosef made aliyah to Israel from Persia. He saw the space among the market stands and decided that this was his chance at success. After he opened the store he started selling disposable dishes and the like, but he's slowly adding more products to his store.
The store also offers special Persian spice blends to use as medicine, such as “sepharda” (good for a cough) and gol gav zaban (borage flowers) to relieve stress, as well as cleaning products, spices, and legumes.
To me, the shuk is:
Everything. You can find everything.